Thursday, January 14, 2010

This is the kind of thing I'm talking about!

Here's an example of Legos for girls then:





























and now:

http://belville.lego.com/en-us/default.aspx

It's a credit to them that Lego has learned to nail their demographic, but it's a loss to children - boys and girls - that what was a great non-gendered toy has become hopelessly gendered. Presumably boys won't play with girl Lego blocks and vice-versa. And let's not even get into the "crappyness creep" of the modern Lego play set as compared to the more utilitarian sets of blocks of my youth.

http://www.doublex.com/blog/xxfactor/i-miss-legos
http://www.feministing.com/archives/019627.html

1 comment:

  1. Yeah, that is weird. I didn't realize they had fucked with the legos.

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